In other words, the traditional simulacre was a simple replica copying the original, but the simulacre of modern society rather overwhelms the original, and rather the original follows the image of the simulacre. Simulacre is an image without the original, another independent reality that is disconnected from the real thing that already exists. This is summed up in the phrase 'fake more real than real'. His concept of simulation and simulacre is an extension of the meaning of the word simulation. In other words, simulation is 'doing simulation'. Simulation is used as the verb form of simulacre. simulation It also has the meaning of 'simulation', but Baudrillard's simulation has a completely different meaning from it. The System of Objects is a tour de force of the materialist semiotics of the early Baudrillard, who emerges in retrospect as something of a lightning rod for all the live ideas of the day: Bataille’s political economy of “expenditure” and Mauss’s theory of the gift Reisman’s lonely crowd and the “technological society” of Jacques Ellul the structuralism of Roland Barthes in The System of Fashion Henri Lefebvre’s work on the social construction of space and last, but not least, Guy Debord’s situationist critique of the spectacle.The French word simulacres is a noun and has the meaning of imitation or imitation in the meaning of the word itself, but Baudrillard uses it in a different meaning.

His treatment of nonfunctional or “marginal” objects focuses on antiques and the psychology of collecting, while the metafunctional category extends to the useless, the aberrant and even the “schizofunctional.” Finally, Baudrillard deals at length with the implications of credit and advertising for the commodification of everyday life. He contrasts “modern” and “traditional” functional objects, subjecting home furnishing and interior design to a celebrated semiological analysis.

Baudrillard classifies the everyday objects of the “new technical order” as functional, nonfunctional and metafunctional. Pressing Freudian and Saussurean categories into the service of a basically Marxist perspective, The System of Objects offers a cultural critique of the commodity in consumer society. “The System of Objects is a tour de force-a theoretical letter-in-a-bottle tossed into the ocean in 1968, which brilliantly communicates to us all the live ideas of the day.

Baudrillard the system of objects